After one and a half years of gradual growth, real estate in India has fathomed its own comfortable ground, and is placed at the right threshold to take a giant leap in the years to come. While a differential pace of strengthening is evident across sectors, geographies and segments, several property market indicators point to the fact that the industry has indeed bottomed out in the current cycle.

Real estate can be a very rewarding career choice. This is primarily a service business and serving your clients well contributes to your success. Across the property lifecycle there are several choices available to pursue a career in real estate which must be evaluated vis-à-vis one’s educational background, character strengths and interests. The property lifecycle initiates with land surveying, where professionals can have a wide array of experience in geometrics, environment, rural land surveying. There are town and country planning institutes that help bring in trained town planners.

While there are numerous avenues available within the entire gamut of land, real estate, construction and associated environment fields, the awareness levels of the kind of opportunities available are much lower in India, as compared to the developed economies.

The built environment engages architects and designers, structural engineers, civil engineers, construction project and quality control managers, building and quantity surveyors. As the nature of real estate projects becomes complex and with growing emphasis on energy efficient and sustainable buildings, facilities management is a practice area that has developed tremendous importance, with the FM services market in India alone being valued at INR 585 billion in 2011 and slated to grow at a CAGR (Compound Annual Growth Rate) of 25% as told by Sachin Sandhir, Managing Director of RICS (Royal Institution of Chartered Surveyors) South Asia.

Real estate valuation is another huge opportunity that has untapped potential. The real estate finance industry needs trained property professionals to carry out land and property valuations for multiple purposes such as lending, financial reporting etc.

Insights to the real estate sector and future prospects

Real estate and construction play an important role in the Indian economy, contributing nearly 17.5% to the nation’s GDP. It is expected to grow at a rate of 30% over the next decade. Given that 600 million people will inhabit Indian cities by 2030 and an investment requirement of over Rs.39.2 lakh crores needed to meet the growing demand for housing and infrastructure in these cities - widespread development will be necessary. All this development activity is slated to make Indian construction market as the third largest in the world by 2020 and the anticipated market size of the real estate market is expected to touch $180 billion.

What the course in Real Estate Manegement includes

The following headings will give a fair idea as to what the course holds for aspiring students.

Marketing & Salesmanship

This module helps students understand concepts from the theory of marketing as applied in the field of real estate, selling concepts and techniques for effective selling. The topics covered under marketing and salesmanship will be the Basic Marketing Concepts, Target Market Segments, Customer Needs, Customer Satisfaction, Concept of Salesmanship, Theories of Selling, Closing Transactions, etc. Tips on creating your own personal brand to distinguish your services from the rest of the crowd. 

Ethics in Real Estate

This module helps one understand the concept of ethics and to learn to apply ethics in the practice of real estate. It explains the need to have a code of ethics, to understand the conflict of interests, agency representation and responsibilities, statutory duties of a real estate professional etc.

 Property Management

This module helps acquaint the student with the fundamentals of the vocation of Property Management and equip him / her with the strategy used in the practice of Property Management. It will guide the student in designing a Management Plan to suit todays needs. 

Personality Development & Enhancement Techniques

This module aims at helping one understand one's personality, parameters that define a well developed personality, techniques of developing one's own personality, interpersonal relationship, etc. The topics covered under this section include the Johari Window concept, Skills in Communication, Grooming, Behavioural Changes, Traits and Character, etc.

Real Estate Finance

Finance forms a major constraint, with not only buyers, but also the developers in the field of real estate. This course offers an insight into both types of finance - retail / individual finance and institutional / project finance.

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