If we pay a little more attention to our daily activities, we’d realize the importance of information and communication in our lives.

Whether it is about our work, education, leisure activities, healthcare, traveling, entertainment or even personal relationships, the beliefs we have, the values we hold, the way we conduct ourselves and the decisions we make are based on the information fed to us by mass media and interpersonal media sources.

And now that we are in the phase of digital transformation, the influence of mass media on our lives is only going to get bigger and more powerful.
It is due to this strong influence that mass communication, as a stream of study, becomes so important and one of the most sought after career options.

The good news, however, is that there will be plenty of business as well as career opportunities in the media and entertainment industry in the years to come.

A report titled India Entertainment & Media Outlook 2014, jointly published by PricewaterhouseCoopers Pvt. Ltd (PwC) and the Confederation of Indian Industry (CII), says the media and entertainment industry, which generated Rs.1,120 billion in 2013, will be worth Rs.2,272 billion by 2020.

Over all, the media and entertainment industry in India is on the cusp of a strong phase of growth, which will translate into more career options and better packages.

New Age Careers Picking Up Momentum

With the influence of mass media growing exponentially, a whole new world of possibilities is opening up. The vast field of media and entertainment is giving birth to unique jobs that will not only offer a promising future but will also provide immense creative satisfaction.

Career in Journalism in India

If you get a kick out of capturing and reporting news stories, then a career in journalism is your true calling! A career in journalism is meant for those who have a confident personality, those who have good writing and presentation skills. The ability to deliver information accurately and concisely is a sign of a good journalist. Other than that, good communication skills, an inquisitive bent of mind, ability to distinguish between fact and fiction, tact, intelligence, awareness and capability to handle unforeseen situations are some of the qualities that one should have to be able to pursue a career in journalism. While the job can be demanding and exhilarating at the same time, the chances of achieving success in this field are doubled when passion is mixed with hard work.

Over the last few years, journalism has been categorized into many specified types on the basis of its beat. This classification has added more depth and dimension to this vivid and versatile field. In this article, we will discuss some of the beats for a sucessful career in Journalism in India:

Investigative Journalism

Investigative journalism is about unearthing facts and studying cases, where a journalist may be required to spend months or even years doing in-depth research and preparing a report. Under this type of journalism, a reporter deeply investigates cases like serious crimes, political corruption, or corporate wrongdoing. Specializing in investigative journalism means coming up with news stories that expose scandals.

Fashion Journalism

As the name suggests, fashion journalism is all about keeping people updated with the latest fashion trends and developments. The job of fashion journalists is to cover the latest happenings in the fashion world. If you like writing about the latest trends, then you can become a fashion writer, fashion critic or a fashion reporter. You can work with newspapers, magazines, websites and you can even write your own blogs. In addition, there are many TV channels solely dedicated to fashion, which gives ample opportunity to those who have interest in fashion journalism.

Sports Journalism

India is a country where cricket is worshipped like no other religion. The craze for this sport is immense and therefore, sports journalism has a very bright future. If you are a sports enthusiast and you like to write, you may consider writing for newspaper, magazines or news websites. As a sports journalist, you may also be required to cover sports events, performances, comments and opinions of players, etc. What’s more, you can also work as a media coordinator, announcer, or communications representative for an athletic association or sports team.

Environmental Journalism

Undoubtedly, environmental safety is priority today. Therefore, it is all the more important to have journalists who would be interested in covering news related to the environment and its protection and conservation. While this type of journalism is still at developing stage, it has a bright future keeping in mind the effects of global warming in our world. The job of environmental journalists is to report any news related to the environment so people can take informed and wise decisions, environmentally.

Career in Films in India

Being the largest producer of films in the world, India has ample opportunities for those aspire to be a part of the Indian film industry. Unlike other career options, you don’t really need any specific degree to enter this field. However, you may need to gain some technical knowledge in order to kick start your career in the entertainment industry. You can work for TV channels or production houses to begin with. This field requires great deal of commitment, dedication and sacrifice of personal time. On the brighter side, it provides job satisfaction, good money, name and fame.

Unconventional career options may or may not provide a secure future but they are certainly luring the new generation. Film-making has become such a big business in India that the job opportunities in this field are growing by leaps and bounds.

Following are some career options in the field of filmmaking that are relatively older but the fact that they are being offered as specialized courses across various institutes in India holds promise for those who want to make it big in this industry.

Animation Expert

Animation is one of the most sought-after career options of the 21st century. It is a blend of entertainment and technology industry, where an expert in animation is concerned with designing, drawing, layout and production of graphically rich and attractive multimedia clips. If you have a passion for animation and good sketching skills, then animation industry is your gateway to the career of you interest. You can go for a degree or diploma in animation for better job prospects.

Screen writing

The art and craft of writing scripts for Feature Films/TV shows/Computer Games/Cartoons is what screen writing is all about. A screen-writer, also called as a script-writer, uses his imagination to put together dialogues, characters and a story line to create a movie script. Script-writers are the most important people in film production because it is basis their work that directors, producers, actors get something to work on in the first place.

Editing

Video Editing is part of the post-production of a movie. A professional in this field puts together the best shots and sound, and the outcome is what we see on our television screens and movie theatres. Basically, the job of a video editor is to edit the raw footage and put together the best shots in order to create a sequence basis the script of a movie/TV show. If you’d like to get into film-making and take up a job that is creative and practical, then video editing is a good option for you.

Acting

If you wish to take up acting career in India, then talent is the key to unlock the door of opportunities. The job of an actor is to bring characters and situations in a script to life using speech, body language and movement. As an actor, you can work in theatre, films, television as well as radio. Acting career in India doesn't come easy! To make a career in acting in India, you need to be passionate, versatile, adaptable, hardworking, dedicated and committed. If performing gives you a high, then a a career in acting is the way you can unleash your talent and creativity.

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