PG Diploma in Retail Management is a one to two-year programme designed to enhance your knowledge of the retail sector. From graduates to HSC passouts with 2 years of work experience can apply in this programme. This criteria is dependent on the institution. The curriculum covers the core areas of retailing such as service operations, sales, supply chain, consumer behaviour and related topics.
The retail sector is growing significantly in every aspect. Upgrading your knowledge in this domain will prepare you for better work opportunities and make you capable of starting your own business.
You will find different eligibility metrics in every institution. A general criteria which you must fulfill is mentioned below:
A candidate with bachelor's degree in any stream from a recognised university or
A candidate who has completed HSC and has 2 years of work experience or
A Candidate with three-year diploma by AICTE recognised institution
The admission is done on rolling basis with a fixed deadline for the submission of the application. The admission calender and strcuture is different for each university. Nonetheless, below mentioned is a general overview of the admissions process followed largely:
Create a login ID and password to start with the application form.
Fill in the personal details and upload the documents.
Pay the non-refundable application fee using the prescribed payment mode.
The admission cell scrutinises the applications of every candidate.
Shortlisted candidates will receive an official admission offer letter.
The fee structure of the diploma course depends on the duration of the programme and the institution. It ranges from ₹ 50,000 to ₹1,00,000 for complete course. Programmes of one-year duration will less fees compared to the ones spreading over two years.
Retail Management | It is an engaging field which includes merchandising, sales, and marketing of various products and services. Candidates pursuing a PG Diploma in this specialisation can expect to learn about the aspects of retail market and marketing strategies and develop skills in advertising and preparing campaign. |
Streamlining your academics as per a particular specialisation is extremely important and here's how you will benefit from this:
The course plan will be different for every college. Following subjects are generally covered in this programme:
Semester 1 | Semester 2 |
---|---|
Management Theory and Practice | Concepts in Supply Chain Management |
Organisational Behaviour | Services Marketing |
Marketing Management | Consumer Behaviour |
Business Economics | Sales Management |
Financial Accounting & Analysis | |
Information Systems for Managers |
The retail sector is a growing industry with numerous career avenues to pursue. After completing the PG Diploma program, you can pitch for various roles such as:
Job Roles | Job Description |
---|---|
Retail Merchandiser | An individual who monitors purchase trends to analyze slow-selling products and develops appropriate promotion strategies. |
Store Manager | Responsible for passing on responsibilities to assistant managers, trainees, and other sales personnel. They negotiate supplier contracts to maintain stock levels and evaluate profit margins. |
Visual Merchandiser | Manages the display and overall set-up of the store to increase traffic and enhance the visible appeal of the store. Highlights every product in the store according to the target audience. |
Operations Manager | Responsible for monitoring the production of goods, ensuring maintenance of equipment, and managing personnel training. |
Purchasing Manager | Maintains records of raw material or other purchase products and ensures that every item is available in stock. Liaises with suppliers and manages the payment flow between the two parties. |
Job Roles | Average Annual Salary |
---|---|
Retail Merchandiser | ₹ 4.6 LPA |
Store Manager | ₹ 5.2 LPA |
Visual Merchandiser | ₹ 3.8 LPA |
Operations Manager | ₹ 10.8 LPA |
Purchasing Manager | ₹ 12.9 LPA |
It is a diploma program delivered in online or distance mode to provide in-depth and practical-based knowledge of the core areas of the retail sector.
Depending on the institution and course format, the duration of diploma programs can be one or two years. For instance, the Diploma program in NMIMS is of one-year duration, whereas the PG Diploma at Symbiosis is of two-year duration.
To get a job, one must have relevant skills and knowledge. The diploma certification is surely credible when applying for jobs.
Any diploma or degree earned from an institution approved by UGC, AICTE, or other regulatory bodies is recognized. However, some employers may have special requirements that should be clarified well in advance.
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