Programme Overview

The Bachelor of Business Administration (BBA) is one of the most in-demand undergraduate programs for students looking to establish a successful career in business, management, finance, marketing, entrepreneurship, and corporate leadership.

The Sage BBA program at Sage University is designed to offer a well-rounded business education that combines academic knowledge, practical skills, and industry exposure. The curriculum is aligned with global business standards, ensuring that students acquire industry-relevant knowledge, leadership qualities, and problem-solving abilities essential for excelling in today’s corporate world. Read More

Key Highlights

Industry-focused curriculum
designed to meet modern business needs

Internships and placement opportunities
with top companies

Skill development programmes
for communication, leadership, and decision- making

Workshops and seminars
by industry leaders and entrepreneurs

State-of-the-art infrastructure
with smart classrooms and modern learning resources

Campus placement assistance
Campus placement assistance

Networking opportunities
through industry tie-ups and corporate meets

Entrepreneurship incubation support
for students interested in startups

Scholarships for meritorious and deserving students

Why Choose Sage BBA?

Sage University offers an industry-driven and globally recognized BBA program that integrates real-world business applications with academic excellence. Here are the top reasons why Sage BBA stands out:

1. Industry-Focused Curriculum

The BBA program follows an updated, industry-centric curriculum that covers key topics essential for business success. Courses include:

• Business Management – Learn core management principles and corporate strategies.
• Financial Accounting – Gain expertise in financial reporting, budgeting, and investment strategies.
• Marketing Strategies – Understand consumer behavior, brand management, and advertising.
• Human Resource Management – Learn talent acquisition, employee engagement, and HR analytics.
• Business Analytics – Use data to make business decisions and optimize operations.
• Digital Marketing – Develop expertise in social media marketing, SEO, and content strategy.
• Entrepreneurship – Develop expertise in social media marketing, SEO, and content strategy.

2. Hands-On Learning Approach

Sage University emphasizes practical learning by offering students opportunities to engage in:

• Internships with leading corporations.
• Live business projects and case studies based on real-world corporate challenges.
• Industrial visits to gain insights into corporate functions.
• Workshops and guest lectures by top business executives and industry leaders.

3. Strong Placement and Career Support

The placement cell at Sage University collaborates with top recruiters to provide students with:

• Internship and job opportunities at renowned organizations.
• Live business projects and case studies based on real-world corporate challenges.
• Pre-placement training, resume building, and interview preparation.

Top companies hiring Sage BBA graduates include:

4. Entrepreneurial and Leadership Development

For students interested in entrepreneurship and business leadership, Sage University offers:

• Startup incubation centers for business ideas.
• Business simulation programs to practice decision-making.
• Networking with entrepreneurs and investors to refine business plans.

5. World-Class Infrastructure

Sage University offers a state-of-the-art learning environment, including:

• Smart classrooms with modern teaching aids.
• Fully-equipped computer and business analytics labs.
• A well-stocked library with international business journals and research material.
• Dedicated research centers for business innovation.

6. Expert Faculty and Industry Mentors

The faculty at Sage University includes:

• Experienced academicians with strong research backgrounds.
• Corporate trainers who bring real-world business knowledge into classrooms.
• Industry professionals who provide insights into market trends and business strategies.

7. International Exposure

Sage University offers students global learning opportunities through:

• International exchange programs with partner universities.
• Global business competitions to test problem-solving skills.
• Certifications from globally recognized institutions.

Program Highlights

• Curriculum aligned with industry demands for a competitive edge.
• Practical learning through projects, case studies, and corporate exposure.
• Placement support with job and internship opportunities at top firms.
• Specialization options in high-demand business domains.
• State-of-the-art learning facilities for skill enhancement.
• Entrepreneurial incubation centers for students interested in startups.
• Scholarship opportunities for meritorious students.

Sage BBA Course Structure

The Sage BBA program is a three-year undergraduate degree divided into six semesters.

Core Subjects in BBA

• 1. Principles of Management
• 2. Financial Accounting
• 3. Microeconomics and Macroeconomics
• 4. Marketing Management
• 5. Business Communication
• 6. Human Resource Management
• 7. Entrepreneurship and Small Business Management
• 8. Operations Management
• 9. E-Commerce and Digital Marketing
• 10. Strategic Management
• 11. Business Law and Ethics
• 12. Organizational Behavior

Specialization Options

Students can choose a specialization in their final year:

• Finance
• Marketing
• Human Resource Management
• International Business
• Business Analytics
• Digital Marketing
• Entrepreneurship

Career Opportunities After Sage BBA

A BBA degree from Sage University opens doors to multiple career opportunities across industries.

Job Roles for BBA Graduates

• 1. Business Analyst
• 2. Marketing Executive
• 3. Financial Consultant
• 4. Human Resource Manager
• 5. Operations Manager
• 6. Sales and Business Development Executive
• 7. Digital Marketing Specialist
• 8. Supply Chain Manager
• 9. Investment Banker
• 10. Entrepreneur

Higher Education Options After BBA

Many students opt for postgraduate degrees or professional certifications after BBA. Popular choices include:

• MBA (Master of Business Administration)
• PGDM (Post Graduate Diploma in Management)
• M.Com (Master of Commerce)
• Professional Certifications such as:
  • CFA (Chartered Financial Analyst)
  • CA (Chartered Accountant)
  • CS (Company Secretary)
  • Digital Marketing and Business Analytics Certifications

Admission Process for BBA at Sage University

Programme Director and Faculty

Our distinguished faculty comprises experienced academicians and industry professionals who ensure that students receive world-class business education and mentorship.

Dr. Rajiv Mehta

Dean, School of Management

Prof. Ananya Gupta

Head of Marketing & Digital Business

Prof. Rohit Khanna

Associate Professor, Finance & Banking

Dr. Sneha Rao

Associate Professor, Human Resource Management

Prof. Arvind Kumar

Faculty, Business Analytics & Data Science

Dr. Vivek Singh

Faculty, Business Analytics & Data Science

Assessment & Certification

• Evaluation Methods: Students are assessed through written exams, practical assignments, case study analysis, and classroom participation
• Attendance Requirement: Minimum 75% attendance is mandatory for course completion
• Certification:
  1. Upon successful completion, students receive a Bachelor of Business Administration (BBA) degree
  2. Special certifications in digital marketing, financial modeling, and business analytics
  3. Top-performing students receive merit awards and honors

Fees & Payment Options

Total Programme Fee: ₹ 3,00,000 (for 3 years)

Scholarships Available:

Based on academic merit, sports achievements, and financial need.

Payment Installments:

Installment	Amount	Due Time
1st Installment	₹ 60,000	At the time of admission
2nd Installment	₹ 60,000	Semester 2
3rd Installment	₹ 60,000	Semester 3
4th Installment	₹ 60,000	Semester 4
5th Installment	₹ 60,000	Semester 5

Career Opportunities & Placements

SAGE University Bhopal has a dedicated placement cell that works closely with industry partners to help students secure internships and full-time job placements in top companies.

Top Recruiters

Career Paths

Why Choose SAGE University Bhopal?

• One of the fastest-growing universities in Central India
• Industry-driven curriculum designed by corporate experts
• State-of-the-art learning facilities and infrastructure
• Experiential learning opportunities through projects and internships
• Dedicated career development programs and job placement assistance
• Global exposurethrough exchange programs and international collaborations

Admission Process – How to Apply?

1. Fill out the online application form on the university website
2. Submit required documents (10+2 Marksheet, ID Proof, Passport-size photo)
3. Pay the application fee (non-refundable)
4. Appear for the entrance exam/interview (if applicable)
5. Receive admission confirmation via offer letter
6. Complete fee payment and enrollment
7. Begin your academic journey at SAGE University Bhopal

Prof. Sudhakara Reddy is currently an Associate Professor in the Finance and Control Group of IIM Calcutta. He was a visiting scholar at the Whitman School of Management, Syracuse University. His teaching interests are in the areas of Corporate Finance, Financial Derivatives, Investment Analysis, and Portfolio Management. His current areas of research are Market Microstructure, Corporate Finance with an emphasis on corporate governance mechanisms, Initial Public Offerings, primary capital markets, etc. He has conducted several MDPs for reputed companies and trained several faculty members in the area of research in financial economics and research methods. He has won a couple of research awards from reputed institutes, as well as the Best Faculty Award from the IBS Alumni Federation. He has participated in and presented papers at several international conferences. He was the consulting editor of the IUP Journal of Applied Finance and an adhoc reviewer for the International Review of Economics & Finance, Pacific-Basin Finance Journal, Managerial Finance, International Journal of Managerial Finance, Emerging Markets Finance & Trade, and Emerging Markets Review.

Sudhakara Reddy

Professor

How It Works

1

Select the course of your interest and register

2

Receive Counselling from our Programme Advisors

3

Pay the Application Fee

4

GGet your documents verified & appear for Interview if applicable

5

Obtain the Offer Letter and Give your Acceptance

6

Complete Onboarding and commence Course

Date & Fees

Programme Fee

Note:

• *GST will be charged extra on these components
• Any extra payment due to any change in any of the applicable taxes during the tenure of the program will have to be borne by the students.
• This is with reference to the refund of the Application Fees. Please note that the Application Fees shall not be refunded in the following circumstances:
• (a) In case the candidate rejects the offer issued by the Institute; and
• (b) In case the application is rejected due to submission of incomplete documents and/or providing incomplete information and/or eligibility criteria not fulfilled.

Paying in 2 instalments entitles you to a fee concession

Programme Timelines

FAQs